Access the Audience data
The Audience section consists of audience data based on various parameters such as abandoned views, carts, wishlists, weekly abandoned items, list of active customers, daily purchase details, etc.
To access Audiences screen, select Audiences on the left navigation panel.
The Audiences screen can change based on the clients' requirements. The Audience section consists of data collected from the client's website. The user can download the required details. An example of the Audience Screen is as follows:
| Column Name | Description |
|---|---|
| Abandoned Carts | Select for details of users who abandon the cart without making a purchase. |
| Abandoned Wishlists | Select for the Kartmax Id, name, email Id, Phone Number, IP address, and other details of the users who abandon wishlists without making a purchase. |
| Monthly Purchase Details | Select for a list of the users' monthly purchase details with the total purchase value. |
| Very Active Customers in Past Year | Select for the purchase count of active customers over the past year. |
| Monthly Average Order Value Count | Select for a list of every user's monthly average purchase value and count. |
| Item Based Conversion Stats | Select for a list of purchased items and their purchase counts. |
| Daily Purchase Details - App Only | Select for a daily list of items purchased on the app. |